Lead GenerationIntermediateSales & Lead Generation Pack

Referral Program Framework

Build a complete referral program with incentive structure, email templates, and tracking methodology. Works with ChatGPT, Claude, Gemini. Best for: Growth teams, product marketers, customer success teams.

ChatGPTClaudeGemini
Prompt Template
Create a referral program framework for a [business type].

## Program Strategy
- Referral program name and concept
- Best incentive type for your customer type: Cash / Credit / Gift / Exclusive access / Charity
- Two-sided vs. one-sided reward structure
- Optimal incentive amount (with reasoning)

## Program Mechanics
- How referrals are tracked (unique link / code / email)
- Referral attribution window (how long a referral is valid)
- Terms and eligibility
- Fraud prevention measures

## Launch Materials

### For Referrers:
- Announcement email: Subject, preview, body, CTA
- In-product prompt copy (modal / banner / empty state)
- Social share copy (Twitter / LinkedIn / WhatsApp)
- Referral landing page headline and copy

### For Referred Friends:
- Referral acceptance page copy
- Welcome email (acknowledging the referral)

## Email Sequence for Referrers
1. Program launch announcement
2. Mid-campaign reminder (Day 15)
3. Top referrer recognition email
4. Program update / status email

## KPIs and Tracking
- Referral rate target (% of customers who refer)
- Conversion rate of referred leads
- CAC comparison: referral vs. paid channels
- Tracking setup in [CRM/analytics tool]

Customise Variables

2 fields

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How to Use This Prompt

  1. 1Copy the prompt template using the Copy button above.
  2. 2Open your preferred AI tool — ChatGPT or Claude work well for this.
  3. 3Fill in the variable fields to personalise the prompt for your specific situation.
  4. 4Review the AI output carefully. Edit, fact-check, and adapt before using professionally.
  5. 5For better results, provide follow-up instructions in the same conversation thread.

Replace company, product, and audience placeholders with your real data. For outbound prompts, include specific pain points and your unique value proposition. The AI output gives you a professional first draft — always personalise before sending.

Expected Output

ICP frameworks, prospecting lists with qualification criteria, outreach messaging templates, follow-up sequences, and objection handling scripts. Quality varies with the specificity of your inputs.

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Frequently Asked Questions

Disclaimer: AI Suggests is independent from the AI tool providers listed. All trademarks belong to their respective owners. Prompt effectiveness may vary across models and versions. Legal, financial, healthcare, and compliance prompts do not replace qualified professional advice. Always review AI-generated output before professional use.

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